While brick-and-mortar sales were strong the last several years, retailers need to innovate and future-proof their stores to protect and maximize this revenue stream.

This paper discusses ways that retailers can ensure their future success, including:

  • Providing a single view of the customer, order and inventory,
  • Improving buying experience with the right technology.
  • Blending physical and digital shopping experiences with omnichannel servicing.

"Cobbling together systems doesn’t allow you to easily access real-time, consistent data."

Kelly Milazzo, VP of Operations, Toad&Co